June 28, 2016

How to Get Real Estate Leads on Facebook

BY John Paul Narowski IN Real Estate

how-to-get-real-estate-leads-on-facebook

Facebook has become the most popular social network on the planet. It would be a mistake to ignore as a lead-generation source, but it’s easy to get lost or intimidated. This guide will help you focus on free tactics that are proven to work. Getting free leads on Facebook boils down to one thing: “Content Marketing.” There are a lot of strategies out there – you may have tried boosting posts, or getting friends and family to like your page. I’ve got news for you: 50 likes from prospects is better than 2,000 likes from people who aren’t your targets. … Continue reading How to Get Real Estate Leads on Facebook

June 21, 2016

The 3 Professionals Who Will Help You Generate Referrals and How You Can Engage Them

BY John Paul Narowski IN Referrals

The 3 professionals that will help you generate referrals and how you can engage them

For many agents, referrals are at the heart of their lead-generation strategy. All too often, though, agents think in terms of getting referrals from people in their personal sphere of influence. This is a great tactic, since you are known and trusted by those people; for agents whose sphere may not be so large, it can be limiting. A good rule of thumb is that if you have fewer than 50 people in your sphere of influence – defined as people who know you well, trust you, and would advocate for you to the people they come into contact with … Continue reading The 3 Professionals Who Will Help You Generate Referrals and How You Can Engage Them

June 14, 2016

9 Creative Ways to Jumpstart Your Referral LeadGen Engine

BY John Paul Narowski IN lead Generation, Networking, Referrals

9 Creative Ways to Start Your Lead Generation Image

When you first start out in the real estate business, you won’t have any clients. You might not even have any leads. You need to build your pipeline with business opportunities quickly – but doing so can seem like a daunting task, especially if you are new to the sales profession. These challenges are behind the statistic that says 87% of real estate agents will last less than five years in the business. Simply put, there is only so long you can stay in business when you are not closing business and depositing commission checks. To beat these odds, you … Continue reading 9 Creative Ways to Jumpstart Your Referral LeadGen Engine

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