CRM, Sales Tips, Professional Speaking, Company News

August 10, 2017

Professional Speakers Constantly Explore New Tech Tools

BY Caitlin Delohery IN Professional Speaking

tech tools

New technology creates opportunities for professional speakers to engage with prospects and audiences. Today, you no longer even need to be in the same room as your audience. Once you find the best tech tools, they help you grow your business and engage with your audience — whether they’re sitting next to you or watching from another state (or country!) Expert speakers spend a considerable amount of time creating value for prospects and audiences. Then, they use tech tools to capitalize on that value. Here’s a closer look at how it’s done. They’re mindful about integrating new tech. While it’s … Continue reading Professional Speakers Constantly Explore New Tech Tools

July 24, 2017

Professional Speaker Interview Series: Doug Devitre Talks About Cutting Through the Noise, Combining Low and High-Tech Touches, and Collaborating with Audiences in Real-Time

BY Caitlin Delohery IN Professional Speaking

Doug Devitre

We sat down with some professional speakers and asked them about the challenges and keys to success in their profession. Doug Devitre talked to us about cutting through the digital noise, combining low and high-tech touches, and collaborating with audiences in real time. What are the top day-to-day challenges of a professional speaker? First, I think there are a lot of people out there who say they are speakers when they aren’t. Maybe they’ve been a panelist or have given one speech and they weren’t even paid for it. And they’ve labeled themselves as professional speakers. With the amplification of … Continue reading Professional Speaker Interview Series: Doug Devitre Talks About Cutting Through the Noise, Combining Low and High-Tech Touches, and Collaborating with Audiences in Real-Time

July 17, 2017

Does Your Business Have Good Karma? 5 Ways to Make It Better

BY Caitlin Delohery IN Karma, Mindfulness

good karma

We, of course, think a lot about karma. We notice that the word gets thrown around a lot. When thieves drive a stolen car into a sinkhole or when a deserving couple wins millions in the lottery, karma even makes it into headlines. But what does it really mean? From the Sanskrit karman, karma means “work.” It encapsulates the idea that what you do matters — that the good (or not-so-good) you put out there comes right back at you in the future. So, what better place to make sure you’re building up good karma than your workplace? Here are … Continue reading Does Your Business Have Good Karma? 5 Ways to Make It Better

July 11, 2017

The Professional Speaker’s Sales Blueprint [eBook]

BY Caitlin Delohery IN Professional Speaking

The Professional Speaker’s Sales Blueprint

No matter how incredible a professional speaker is on stage, business can’t grow without a sales foundation. That’s why our latest eBook, The Professional Speaker’s Sales Blueprint, covers the key components to growing your business: getting organized, creating follow-ups, and nurturing your relationships… and much more. In the eBook, we highlight ways to use a Customer Relationship Management (CRM) system in your professional speaking business. There’s an easier way to store contact info than in your head or on a post-it note! See how a CRM organizes both your leads and sales activities to simplify your to-do list. You’ll also … Continue reading The Professional Speaker’s Sales Blueprint [eBook]

June 27, 2017

Tracking Sales from Lead to Close: CRM Metrics That Matter

BY Caitlin Delohery IN CRM Software, Sales

CRM Metrics

Did you know that, without landmarks or visual cues, humans tend to walk in circles. That’s right, people need reference points to walk in a straight line from point A to point B. Without defining and measuring customer relationship management (CRM) metrics — your business reference points — you might find yourself walking in circles or lost deep in the data woods without a clear path out. Whether you’re just getting started with CRM or you’ve tracked every lead since day one, it’s always beneficial to pause and look around to assess your location. Then, you can adjust and forge … Continue reading Tracking Sales from Lead to Close: CRM Metrics That Matter

June 26, 2017

Professional Speaker Interview Series: Mike Wittenstein Talks About Keeping Up with Constant Change, Creating Journey Maps, and Building Your Business Around Your Clients

BY Caitlin Delohery IN Professional Speaking

Mike Wittenstein

We sat down with some professional speakers and asked them about the challenges and keys to success in their profession. Mike Wittenstein talks to us about keeping up with constant change, creating journey maps, and building your business around your client. Describe a day-in-the-life of a professional speaker. A professional speaker doesn’t just speak, a professional speaker runs a business. Often, they run every part of their business. Each day, you’ll be involved in all the things that matter – from finding clients to building new content, from staying up-to-date on current trends to providing thought leadership for your audiences. … Continue reading Professional Speaker Interview Series: Mike Wittenstein Talks About Keeping Up with Constant Change, Creating Journey Maps, and Building Your Business Around Your Clients

June 8, 2017

Professional Speakers Are Masters of Discipline and Preparation

BY Caitlin Delohery IN Professional Speaking

speaker discipline and preparation

If you’ve ever seen the TV sitcom Bewitched, you learned that a simple twitch of your nose could bring an instant, magical result to any situation. Wouldn’t it be great if you could approach your work in the same way? But building a successful speaking business requires more than a twitch of the nose, a click of the heels, or the wave of a magic wand. What does it take? Sticking to a system, knowing your audience well, and always seeking to improve. As part of our interview series, we learned how professional speakers build successful businesses that are in … Continue reading Professional Speakers Are Masters of Discipline and Preparation

May 29, 2017

Professional Speaker Interview Series: Neen James Talks About Creating Systems, Delegating Tasks, and Focusing on What’s Important

BY Caitlin Delohery IN Professional Speaking

Neen James

We sat down with some professional speakers and asked them about the challenges and keys to success in their profession. Neen James discusses creating systems, delegating tasks, and focusing on what’s important.   Describe a day-in-the-life of a professional speaker. There isn’t a typical day in the life of any professional speaker, and that’s one of the coolest parts of this career. Some days involve travel to the convention center or presentation space. Other days might involve research and customization of speeches. Other days might include writing/blogging/publishing intellectual property. But hands down my favorite days are when I’m on the … Continue reading Professional Speaker Interview Series: Neen James Talks About Creating Systems, Delegating Tasks, and Focusing on What’s Important

May 26, 2017

How Top Speakers Use Content to Engage Beyond the Stage

BY Caitlin Delohery IN Professional Speaking

Professional speaker writing content

Today’s best professional speakers know that engaging and motivating their audience requires reaching far beyond the stage. That’s why they use multiple content channels to spread their message and connect with different audiences. Think about how fertilizer works for your garden. You may get decent growth without it, but add fertilizer once a week and your garden will thrive! Quality content is like fertilizer for your business — and the best professional speakers know this. Content will never replace rocking the stage. But it will help you reach more people and build the foundation for a strong, healthy, vibrant business. … Continue reading How Top Speakers Use Content to Engage Beyond the Stage

May 18, 2017

5 Reasons Your Salespeople Hate Your CRM

BY Caitlin Delohery IN CRM Software, Small Business

Businesspeople Meeting In Modern Boardroom Through Glass

You’re spending money on CRM software that your sales team won’t use. While you were bright-eyed and optimistic about the possibility to grow your business with it, they resist. So what gives? We’ve got a few ideas. You didn’t ask for their input. No matter what tool you use for CRM, success depends on your sales team actually using it. And since 60% of CRM implementations fail because businesses choose the wrong software for their needs, it makes sense to involve your sales team at every step of the way. Your sales team will use your CRM daily, so find … Continue reading 5 Reasons Your Salespeople Hate Your CRM

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