CRM, Sales Tips, Professional Speaking, Company News

August 19, 2013

Why Small Business CRM is Essential

BY John Paul Narowski IN CRM Software, Small Business

Build and operate a successful small business with great Customer Relationship Management The double-edged sword of slow recession recovery has been the culprit of two definitive events in the business world – depreciation in profit margins on the financial statements of established businesses and a significant increase of new entrepreneurs launching their own start-ups.  With … Continue reading Why Small Business CRM is Essential

August 7, 2013

Do small businesses really need CRM software?

BY Shirley Robinson IN CRM Software, Small Business

The world is full of all kinds of software tools that think they’re indispensable.  So how do you as a small business owner decide which ones actually are indispensable?  It’s important to focus on just the ones that return considerable value, both because of the expense involved and because too many cooks inevitably spoil the … Continue reading Do small businesses really need CRM software?

July 24, 2013

Building a better small business CRM with karma2

BY John Paul Narowski IN CRM Software, Small Business

We are hard at work updating the backend of karma2, improving existing features and adding even more cool stuff. Here’s what you need to know. (Click on the images to see full-sized screen shots.) Record Templates & Query Builder Your team will love the brand new record templates and advanced query builder.  For example, some users have … Continue reading Building a better small business CRM with karma2

July 5, 2013

Personal Branding for Small Business Owners, Part 2: The Nitty-Gritty

BY Shirley Robinson IN Small Business

On Wednesday, we tried to convince you that building your personal brand is time well spent if you’re a small business owner.  Today we’ll give you some specific actions you can take to begin and nurture this process.  If you think we’ve left something out, please let us know by adding a comment–we’d love to … Continue reading Personal Branding for Small Business Owners, Part 2: The Nitty-Gritty

July 3, 2013

Building Your Personal Brand: Good for You, Good for your Company [Part 1]

BY Shirley Robinson IN Small Business

(Part 2 is here.) You’re not Steve Jobs.  And you probably never will be.  Experiencing a pang of disappointment?  Why do so many business owners seek to emulate the legendary CEO of Apple Computer?  Jobs was probably the epitome of a business owner whose personal brand led to so much of the company’s success.  He … Continue reading Building Your Personal Brand: Good for You, Good for your Company [Part 1]

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