November 5, 2010

4 Reasons Why You Should be Using WordPress

BY John Paul Narowski IN Sales and Marketing 2 Comments

Wordpress:  The Best CMSIf you have been looking into starting a blog or website and aren’t quite sure where to begin, then you need to check out WordPress.

WordPress is most widely recognized as the go-to blogging platform. Not only is the platform of choice for many small businesses and individual bloggers, but large companies like Ford and CNET have used WordPress in the past for their website needs.

If you’ve been putting off starting a company or personal blog, forming an online presence or starting up an Internet marketing campaign, then read the following to find out why WordPress is just what you’re looking for.

Reason #1: It’s Free!

You can sign up for a free site on or download the platform through your web hosting company. Both won’t cost you a penny.

If you’re not sure what you’re going to do with the site, the option is best. If you’re going to be using this as a platform for your business, then you should install the software on your server. controls and owns those sites, so they can delete them and revoke your access whenever they want if you break their rules. It’s rare unless you’re breaking the law, spamming people or doing other “no-no’s” but it can happen.

If you don’t have web hosting, it’s cheap and easy to get. For around $6 a month, you can have your own account where you can host a huge array of sites. Plus, if you become the next Internet sensation and want to sell the site, you’ll be able to if it’s self hosted.

Reason #2: Blogging and More

WordPress is a great blogging platform that is super easy to use but its simplicity hides its true power. While most people know WordPress as a blogging platform, it is actually a killer content management system (CMS).

A CMS is simply any software that allows you to publish content to the web without having extensive knowledge of code, FTP processes and all of that other techie stuff. So, while WordPress comes “out of the box” as a blog, you can turn it into a standard website with set pages instead of dynamic posts.

Reason #3: Options Galore

WordPress is wildly popular, which has led to developers to make thousands of pieces of software called plugins. WordPress plugins usually install with one click and can help you dramatically increase the functionality of your site.

There are back end plugins that make your site run faster, inform the search engines when you have updated, automatically backup your database and so on. There are also on page plugins like contact forms, email opt in lists, calendars, spam catchers….the list is almost endless.

On top of that, developers have made tons of different templates for WordPress, so you can choose between vast amounts of looks for your site. A lot of these templates and plugins are free, while there are also a lot that you can pay for. If there isn’t anything out there that suits your style or needs, the plethora of WordPress programmers out there would be more than happy to whip something up for you.

Reason #4: Intuitive Use

If you have been hesitant to start a website because you are worried you’re not code savvy enough to pull it off, WordPress takes that off the table. Their main content editor allows you to easily insert text and add formatting, pictures, videos and much more with the click of a button.

If you’re a HTML junkie and want to get in there and tweak stuff, you can do that too. WordPress is so versatile that pros and newbies alike love using it. And with so many WordPress users out there, there is a limitless amount of support out there.

Do you hear that? It’s the sound of you running out of excuses to get a website up! WordPress takes away the stress and learning curve normally associated with getting something up on the Internet. Now, us mere coding and web development mortals can get in there and mix it up with the pros.

I’ve been hacking at various business ideas since I was 16. I’m a full stack developer and love crafting user experiences. I’ve been nose deep in code since I put the legos down, and built several successful businesses in the process. I’ve lost some hair, gained some experience and throughly enjoyed the journey.

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